What do undercharging, second-guessing your worth, and saying “I hope that’s okay?” have in common?
They’re all things we left behind at this month’s Positive Power Lunch, our member-only monthly session where real conversations happen and real change begins.
This time, we got into the nitty gritty of pricing with confidence minus the sales gimmicks and ick slick scripts. Just a group of passionate business women talking honestly about what it takes to price like we mean it.
Here’s a peek inside what we shared (and why you’ll want to be in the room next time):
From Undercharging to Aligned, Abundant & Unapologetic
We kicked off with the question that made everyone nod (and cringe):
"Have you ever dropped your price just because it felt easier?"
Of course you have. Most of us have.

But the real shift comes when you stop making your pricing about comfort and start making it about alignment.
1. Price is Perception
Your price tells a story, and if you hesitate, your customer will too.
People don’t just buy what you do; they buy how you believe in it.
Key reminder:
You’re not just pricing your time. You’re pricing your experience, expertise, energy, and evolution.
2. The Real Cost of Undercharging
When you charge too little, the cost isn’t just money.
You’re signing up for:
- Burnout
- Blurred boundaries
- Clients who aren’t a fit
- Feeling disconnected from the mission you started with
Question to ask yourself:
Are you still charging from fear... or facts?
3. Your Price Has to Pay You (Properly)
We’re not here to break even.
We’re here to build sustainable businesses that fund our lives, not drain them.
So let’s price with everything in mind:
✅ Time
✅ Energy
✅ Tax
✅ Tools
✅ Super
✅ Profit
✅ Years of learning
4. Money Mindset Check-In
Still carrying beliefs like:
- “I need to stay affordable to be accessible”?
- “My clients can’t afford more”?
- “Everyone else is discounting, so I should too”?
It’s time to let those go.
New frame:
Affordability for all isn’t your job. Sustainability for you is.
5. Communicating Price With Confidence
If you’ve ever caught yourself saying:
- “I hope that’s okay?”
- “Let me know if that’s too much…”
- “It’s usually X, but for you…”
Pause. Breathe. Reset.
Say the price. Hold the silence. Let your confidence speak before you do.
✅ Exclusive Member Takeaway: The Quick-Check Pricing Guide

Only available to our Positive, Passionate Business Women BLOOM members, our lunch crew walked away with a checklist to help them review their pricing decisions.
It covers questions like:
- Have I priced this to support my time, energy, and profit?
- Does my pricing reflect where I’m going (not where I started)?
- Is this amount sustainable for my life and future goals?
And the closing mantra?
“I price in alignment with my values, my experience, and the life I’m building.”
Want In?
These lunches aren’t just feel-good chats. They’re fuel.
They’re for women who are ready to stop shrinking and start shining.
You bring your lunch. We bring the goods.
👉 Become a member of Positive, Passionate Business Women
👉 Join the next Positive Power Lunch
No gurus, no gimmicks, just powerful women talking business, money, mindset, and getting real!